September 26, 2023
Lean Into AI To Advance Product Innovation—But Do So With Caution
While generative AI is taking the business world by storm, it’s important to note that it’s not necessarily new. Many of today's promises for AI were also made in the past. It was less than 40 years ago that LISP machines, packed with expert knowledge, were supposed to unlock the promises of AI. What went […]
September 22, 2023
Learn How To Drive Sustainable Revenue With Product-Led Growth
The pandemic caused unexpected growth for some companies due to changes in our behavior. Zoom, Slack, Shopify, Netflix, and Square were well-positioned for this growth because they focus on product-led growth, also known as PLG.These companies were able to experience hypergrowth during the pandemic by delivering an exceptional product experience that meets customers' needs in […]
September 15, 2023
What Is Scrum? What You Need to Know in 2023
Since the early ’90s, teams have been using Scrum to help them complete complex projects. Despite its popularity, many still don’t know what Scrum is. Nor do they understand how it can help them create high-quality deliverables, become better communicators and increase their efficiency. Here, we’ll answer the question “what is Scrum” and show you […]
September 8, 2023
How To Combine A Product-Led Growth Approach With Your SEO Strategy
In today's digital landscape, where the competition is fierce and user acquisition costs continue to rise, businesses need to find innovative ways to grow and stay ahead. I've found two powerful growth strategies that, when combined, have proven to be a game-changer for my software-as-a-service clients: product-led growth (PLG) and search engine optimization (SEO). Both […]
August 31, 2023
Growth Marketing Strategies for Web3 Brands to Achieve Product Market Fit
Marc Andreessen defined Product-market fit as finding a good market with a product capable of satisfying that market. Marc is often credited with developing the PMF conceptIn other words, it is the point at which a product satisfies a strong demand within its intended market, resulting in widespread customer adoption, engagement, and satisfaction.Generally, PMF is […]
August 29, 2023
From product-led growth to product-led sales: Beyond the PLG hype
Ever since software-as-a-service (SaaS) innovators, including Atlassian and Slack, pioneered the product-led growth (PLG) model, the strategy has often been viewed as the “holy grail” for achieving efficient growth and above-average returns. Many tech companies, from other SaaS natives to established enterprise software providers to consumer product brands, have embraced this model. By giving customers […]
August 18, 2023
The 3 Phases of Product-Led Growth: The Triple Whale Method
Truly product-led companies are countercyclical. Even in a downturn, when customers are shutting down or slashing spending, your product or service remains in their stack. You made something they can’t live without.Love from the market is how the best companies gain ground – in any economic environment. It is the clearest sign of product-led growth. […]
August 7, 2023
Agile Methodology: Benefits And Challenges For Engineering Leaders
The software industry has undergone a transformation thanks to the widespread adoption of the Agile methodology. Understanding and implementing the Agile methodology is of the highest importance for engineering executives. In this article, we’ll examine the primary principles of the Agile methodology, its value for engineering leaders and the advantages and challenges of putting it […]
July 26, 2023
What Is Product Management? Career Options To Consider
What is product management? This field involves overseeing new products and services from initial conception and development all the way to launch. Product managers decide which products are made and how they are made and released.These professionals typically propose new ideas for product and feature development, then collaborate with designers and engineers to make those […]
July 18, 2023
The Role of IDEs in Agile Software Development
The role of Integrated Development Environments (IDEs) in Agile software development has become increasingly significant as organizations continue to adopt Agile methodologies to improve their software development processes. Agile development emphasizes collaboration, flexibility, and customer satisfaction, and IDEs play a crucial role in enhancing these aspects by providing developers with a comprehensive set of tools […]
July 14, 2023
Scrumban: A Hybrid Software Development Approach Redefining Agile Practices
Agile software development has recently evolved as a development paradigm to overcome the limitations of traditional software development models.Limitations of Traditional Development ModelsTraditional development approaches, such as waterfall, spiral, and others in the industry, have long development cycles. Therefore, these approaches are inflexible in accommodating changes.Moreover, the lack of customer involvement in the development process […]
July 5, 2023
What It Really Takes to Develop Product-Led Growth
Six years ago, Dynatrace was in trouble, compared with a rival, Datadog. Its cloud monitoring business faced stiff competition from Datadog, a company using a product-led growth (PLG) strategy. Dynatrace revenue stayed flat from 2017 through 2018 while Datadog’s nearly doubled.Dynatrace wasn’t the first company to face a PLG disrupter, and it won’t be the […]
June 30, 2023
How to take advantage of Product-Led Growth opportunities
Companies that understand product-led growth (PLG) recognize that success comes from putting the user first. They develop a deep understanding of how people interact with and use the product. They tailor the product experience to seamlessly move the user from discovering the product, trying the product, experiencing value, buying the product and even sharing with […]
June 27, 2023
Best AI Tools for Product Managers in 2023
The rapid expansion of the AI market has surprised and amazed people everywhere. In addition to improving product managers’ productivity, the newly developed technologies can potentially spur the emergence of entirely new professions. However, it’s easy to feel overwhelmed when there are thousands of tools accessible and more arriving every week.ClickUpClickUp is an all-in-one project […]
June 12, 2023
How the 5G innovation platform is enabling the next generation of lean production
5G is much more than a network - it’s a platform for innovation with the ability to provide global scale and enable manufacturing use cases that we haven’t even dreamed of yet.5G can take traditional ways of working and make them more flexible. If you look at previous generations of cellular technology, 5G is the […]
June 6, 2023
Lean And Innovation: How The Two Complement Rather Than Contradict
Innovation is vital to any successful business, but it can be difficult to achieve. Almost every executive will say that innovation is essential, but there is little consensus on how to manage it. Many companies struggle to balance the need for innovation with the need to maintain efficiency and profitability.This is where Lean principles can […]
May 29, 2023
Using Agile Business Management To Survive An Economic Downturn
The rate of cultural and technological change in modern markets demands agility. I believe business leaders who rely on traditional management models will soon find that they cannot keep up with changing conditions and demands. The changing business landscape is becoming further complicated by events such as the current economic downturn. During previous periods of […]
May 24, 2023
Ultimate guide to understanding Product Management
We literally use hundreds of products on a daily basis; from smartphones, cars, laptops, to socks! How do these products end up becoming the way they are, in terms of features? Surely, the manufacturing department makes these products in factories, but who tells them what shape, form, feature, or for that matter, weight of a […]
May 12, 2023
Product-led growth: The key to thriving in a downturn
If there’s one positive to shine through all the economic negatives dominating the headlines of late, it’s this: a macroeconomic environment like the one we’re now experiencing forces businesses to prioritise or perish.Those who want to build for a better tomorrow must figure out what their biggest opportunity is today. And as they discern what […]
April 20, 2023
Top Healthcare App Development Trends That Will Dominate 2023
The world is going digital at a very fast speed. From retail shops to the cab industry to banking, all are changing and so is the healthcare industry. We can see a huge difference in the industry in terms of technology compared to ten years back. But there is a long way to go for […]
April 19, 2023
4 Reasons Low-Code Tools Will Never Replace Software Developers
Low-code tools are evolving as companies build applications to meet their needs. Its flexibility and scalability have become a go-to solution for companies and businesses. Companies can now create custom applications with ease and meet customers' demands. But it's logical to imagine that low-code tools will replace developers.However, low-code tools will never replace developers, especially […]
April 18, 2023
A Quick Guide To iOS And Android App development In 2023
If you look around, you’ll observe we have apps for everything. They’re like food, and we consume every bit of it. If you have a business, you must consider app development along with a website.Well, you’re at the right place. The app development journey can be overwhelming as it comes with tons of responsibilities, and […]
April 5, 2023
The breakthrough that is ChatGPT: How much does it cost to build?
Since its launch in November 2022, ChatGPT has shaken the technological world as we know it. The natural language processing (NLP) chatbot developed by OpenAI has shown the world how transformative artificial intelligence will be. From passing university-level exams to writing keynote speeches, from assisting marketers to helping programmers write and debug codes, no industry […]
March 31, 2023
Low-code app development: 4 key benefits
The way we approach app development is being completely transformed by low-code and no-code tools as they advance and achieve new levels of sophistication.We’ve already observed an increasing adoption of low-code app development practices in enterprises when working on different projects and tasks. Their role has become vital for the survival of businesses, especially now […]
March 29, 2023
The importance of user experience in DeFi mobile app development
Blockchain technology is capable of revolutionizing the banking sector by introducing DeFi (Decentralized Finance) mobile applications. These are fully decentralized and permissionless applications that allow users to exchange digital currencies without the need for an intermediary such as a bank or an exchange. The easy exchange of assets without any mediators results in secure transactions.The […]
March 14, 2023
ChatGPT and software development
I tried using ChatGPT to help with a common coding issue when working on CRM applications and merging customer data sources. I asked ChatGPT, “Given two lists of names, write Python code to find near matches of the names and compute a similarity ranking.” ChatGPT replied, “You can use the FuzzyWuzzy library in Python to […]
March 10, 2023
Sprint Planning Tips And Tricks For Software Development Leaders
Sprint planning is a critical step in the agile software development process, as it sets the direction and goals for the upcoming sprint. As a software development leader, it is essential to understand the importance of sprint planning and how to plan and execute sprints to achieve success effectively.Why Sprint Planning Is EfficientSprint planning is […]
February 28, 2023
Offshore Software Development Do’s and Don’ts in 2023
The most important thing in working with an offshore software development partner is to keep in mind that you are collaborating. It’s a partnership not a hierarchy of managers and employees.A lot of business owners fail to understand this just because they pay and the offshore company does the work. However, they forget that the […]
February 24, 2023
3 software developer goals that are top of mind in 2023
At the dawn of every new year, countless individuals contemplate ways to stay committed to beneficial routines and break the bad habits that hold them back. It's not surprising that those who work in software engineering and development have their own unique goals and aspirations they've placed at the top of their priority lists for […]
February 16, 2023
Leveraging Communication To Improve The App Development Process
So you’re all set with a great app idea and funding. Now for the fun part—development. Finally, you've reached the moment when the rubber meets the road and ideas become code. You breathe a sigh of relief, thinking the hard part is behind you. But wait; not so fast.While the app development process can be […]
February 7, 2023
The Heightened Importance of Cybersecurity in Mobile App Development
Mobile device use is pervasive, and has eclipsed traditional computing. We often hear how various malicious mobile apps are released into circulation. For these reasons, mobile app development needs to focus on cybersecurity just as much as it does on functionality and flexibility, if not more so. It’s an inevitable aspect of app development that […]
January 31, 2023
AI, Machine Learning and the Future of Software Development
Every successful interaction that occurs between you and your favorite app is the result of the combined efforts of a quality assurance (QA) team. These tireless problem-hunters ensure that every aspect of the apps that mobile device users the world over depend on for their everyday needs work without a hitch, through every single release […]
January 20, 2023
How a Custom Web Application Can Help Grow Your Business
With the internet taking over almost every industry today, making your business stand out has become imperative for your company’s growth and success.Standing out from other businesses allows you to let your customers explore your services, identify your brand, and engage with your products. Hence, having a solid online presence is crucial for your business.It […]
January 19, 2023
Scheduling software development: questions and answers
Software is more than just program code. It is a collection of executable code, associated libraries, and documentation. Today, we would like to draw your attention to scheduling software development. What is it? How many stages does it include? And where to get a ready-made scheduling application? Let’s dive into this topic step-by-step!Software capabilities for […]
January 13, 2023
It's difficult to get people to download your mobile app and encourage them to use it. Even if your app is the most amazing thing ever, you will likely fail to monetize it and grow it when you reach a certain ceiling.That's why selling your mobile app or creating an earn-out-based partnership is so important! […]
December 29, 2022
How Can Mobile Apps Help Manufacturers?
A recent study by Deloitte found that the manufacturing industry will have to fill 4.6 million jobs between 2018-2028, but it will only be able to fill 2.2 million, or half of them.One way to bridge the gap is through in-house technical training. Skills training programs help employees adopt and employ digital technologies that allow […]
December 26, 2022
Software Development Time Estimation: How Long Should It Take To Develop A Product?
Once you come up with the idea of creating a software product and have proof of concept, you can start thinking about how much it takes to bring it to life. There is much work to be done before your product hits the market, but the question I want to discuss in this article is […]
December 21, 2022
Top Things to Consider for a Profitable App Development
Mobile apps are becoming popular, with businesses making a lot of money by building them. Unfortunately, there are many different mobile apps, from simple to complex, and there is no one way to make money from them. But, one way to make money from a mobile app is by selling it on the App Store […]
December 19, 2022
Finally, we’ve been halfway through 2022. In the post-pandemic, businesses on the global level are trying to bounce back from the losses experienced in 2020. Therefore, many seek opportunities to make their business shine in this fierce competition.At the same time, the market observed a rapid growth in the number of phone-heavy users. As a […]
November 29, 2022
Mobilenik’s Internal Satisfaction Survey 2022!
Knowing the grade of our employees satisfaction and their perception of our company is essential, for this reason, as every year, we have carried out the satisfaction survey. The ranking, based on a range of criteria, highlights Mobilenik's strength in areas including intrapersonal, labor, organizational and interpersonal dimensions. In fact, knowing the grade of our […]
November 25, 2022
The Future of Software Development: Trends and Challenges for 2023-25
Software development is rapidly evolving and changing. With each new year, we see drastic advancements in the sector. The annual value of the software development industry is increasing exponentially and is expected to expand from $593 Billion per year to almost $737 billion by 2023, a huge increase. Still, we shouldn’t be surprised, given the […]
November 14, 2022
Key Stages of the Mobile App Development Process
The days of cell phones with buttons, small screens, and the sole capacity of making a call are long gone. Instead of phones, we could consider present-day smartphones as iPods, Internet cafés, TVs, cameras, and other technologies all compressed into these multi-purpose gadgets.According to research, an average smartphone has over 80 apps installed, and in […]
November 11, 2022
Artificial Intelligence Has An Achilles Heel: Data
Artificial intelligence just doesn’t pop up when you install tools and software. It takes planning and, most of all, it takes data. But getting the right data to make AI and machine learning algorithms — and understanding it — is where many organizations are slipping up, a recent study finds.Organizations face difficulties with data silos, […]
November 8, 2022
What is Doing Agile? And How Software Development Company Can Increase Your Profits
The transparency, integration of input, and quality-control features that are included in agile development services make it possible for managers to exercise greater control over the project.What is Doing Agile?The transparency, integration of input, and quality-control features that are included in agile development servicesmake it possible for managers to exercise greater control over the project. […]
October 31, 2022
Project Management in Software Development: Key Questions Answered
You’re venturing into software development. You have a future-proof idea, detailed requirements, just enough technical expertise, and a skilled team. You’re only lacking an expert project manager. With said givens, what are the odds of you completing the project?The sad truth is the chances for success are not that high. Various studies suggest that the […]
October 28, 2022
How is the team to carry out an App
In recent times, technology has improved so much that almost all day-to-day needs are solved with the help of applications, which makes application development one of the most important factors to consider within different sectors and companies. . At the same time, the market is saturated and user expectations are getting higher and higher. That […]
October 18, 2022
Lufthansa "bans AirTags in luggage" after passengers publicly shame it with location of lost bags
Apple's AirTags are an excellent way to know where your luggage is—and a snitch on airlines who don't know where your luggage is. Lufthansa is the first to ban them after "an awful summer of lost bags", reports Ben Schlappig. The carrier cites the industry's undead policies against electronic devices on flights.Lufthansa argues that baggage […]
October 14, 2022
The Increase In Adoption Of Mobile Point Of Sale Is Expected To Drive The Growth Of The Mobile Money Market
According to The Business Research Company’s research report on the mobile money market, the increasing adoption of mobile POS (point of sale) is driving the growth of the mobile money market. The increased expectation for quick fulfillment and the growing popularity of the digital marketplace, coupled with the need for improving customer experience, ease of […]
October 5, 2022
11 Effective Mobile Marketing Techniques That Can Drive Leads And Sales
Mobile marketing is a strategy used to reach your target audience personally via smartphones, tablets or any devices made for mobile viewing. Techniques like location-based targeting or even an AI-powered system can be used frequently for mobile marketing. However, there lies some skepticism on how consumers give and receive their information online.So, what other ways […]
September 30, 2022
Home-use smartphone app could let users check blood oxygen levels
Respiratory ailments such as COVID-19 hamper the body's ability to draw oxygen from the lungs, which is why patients' blood oxygen levels often need to be checked. New research now suggests that people could track those levels at home, using their smartphone.Ordinarily, blood oxygen saturation is monitored utilizing a device known as a pulse oximeter, […]
September 22, 2022
Software Development Migration: How To Change Your Team In The Middle Of A Project
Software development is an integral part of pretty much any modern project out there. Despite this, few companies understand how to set up an efficient team to achieve their goals. Issues with software development are not at all infrequent, including:• Low cost-efficiency.• Lack of qualified personnel.• Communication problems.• Management issues.• Budget complications.These are just a […]
September 14, 2022
Epic Games CEO Tim Sweeney talks the metaverse, crypto, and antitrust
Of all the rudimentary forms of the metaverse out there, few if any are as fully realized and well used as Epic Games’ Fortnite. Fortnite grew from game to metaverse in an organic way: People began lingering in Fortnite‘s 3D world after they were done playing, just to hang out with friends. Picking up on […]
September 2, 2022
How Mobile Banking Apps Enhance the User Experience
Mobile banking is on the rise. As consumer expectations evolve, providing people with the ability to execute transactions and other banking activities using mobile applications on a smartphone or tablet has become table stakes for banks and other financial institutions.With more banking activities becoming available outside of physical branches, consumers are increasingly turning to mobile […]
August 29, 2022
The Growing Popularity of Agile in Software Development
The Agile model of software development is becoming more and more popular compared to the V-shaped model. This model is based on iterations and feedback, and it allows for changes to be made quickly and effectively. The V-shaped model is a combination of the two most popular models currently in use-Agile and Waterfall.The Agile model […]
August 23, 2022
Digitalization gives retailers essential tools to combat inflation
In June, the U.S. Bureau of Labor Statistics announced that over the last year prices surged, exemplifying a key post-pandemic challenge facing retailers.Amid ongoing supply chain woes, the global economic effects of the war in Ukraine, and fears of an impending recession, inflation continues to be a key concern.In the current climate, digital transformation tools […]
August 16, 2022
To build a better tech workforce, we can’t address today’s problems with yesterday’s solutions
With the economy potentially on the brink of recession and job openings in the tech industry still at record highs, many technology executives across the country are flashing back to a similar set of economic dynamics two decades ago.With the economy potentially on the brink of recession and job openings in the tech industry still […]
August 11, 2022
Best Practices For Digitalization
We often hear about digitalization as an important initiative for organizations today, but while there is widespread agreement on its importance, there’s less clarity around what digitalization means. So harmonizing terminology is a good place to start.Digitalization may be described as the conversion of a business process from entirely or partially manual to entirely digital—for […]
July 29, 2022
How Artificial Intelligence Improves Software Development
Artificial intelligence has revolutionized the world in ways we could not have even imagined a few years ago. These days businesses aim for higher productivity while keeping costs to a minimum. AI can help accomplish this by automating dangerous and repetitive tasks while leaving us with the creative tasks and those that require a human […]
July 27, 2022
Here's how to reap benefits of the 'digitalization in banking' trend
It’s not hard to see that digital transformation is a dominant trend driving development in banking, with Chinese banks leading through continuous investment and innovation.However, even the Chinese banking sector has some way to go before the full power of digitalization in banking is realized. There are three key areas where significant digital transformation can […]
July 20, 2022
Software development: Product-driven or design-led?
Most software developers work within project-oriented teams, since most companies are not startup vendors that can constantly reinvent themselves and deliver hot new products to market. Upgrades, integration and modernization projects carry forward a sizable estate of already coded software assets and third-party service dependencies.A finished product implies reusability, and higher potential value for more […]
July 19, 2022
Resources to execute Design Thinking
Design Thinking has become a very important methodology when it comes to solving complex problems within companies. It has evolved over the years to become a useful tool to innovate with processes and ideas in any business or production sector; and allows us to improve the user experience and understand their needs; going through business […]
July 5, 2022
Inside the lucrative business of a metaverse landlord, where monthly rent can hit $60,000 per property
In the rush to build the metaverse, Sam Huber has had a head start.“I’ve been personally buying virtual lands since 2017,” says Huber. His London-based company, Admix, has found a surprisingly lucrative business turning that virtual real estate into actual money. Working with brands ranging from McDonald’s to Pepsi to Formula One racing, Admix has […]
June 29, 2022
Digitalization is it, but how do we build key digital skills?
To help people be ready for the digital workplace of the future, leaders must help people develop digital skills that enable people to collaborate more effectively as work continues to be done in a hybrid model.The goal is to help people become self-sufficient. What is needed is “democratizing expertise” to help people work smarter and […]
June 27, 2022
Interesting ways AI impacts software development and testing
Artificial intelligence is transforming modern business and the modern way of life. Along with machine learning and continuous human support, artificial intelligence is seeing vast adoption rates across entire industries and sectors.Software development and software testing are definitely two of the best examples of AI application as well as the use of machine learning and […]
June 21, 2022
How to define your Minimum Viable Product (MVP)
When we talk about the MVP (Minimum Viable Product), we talk about one of the tools that deserves the attention of every business, whether it offers physical or digital products. MVPs allow us to validate a product's premise, test hypotheses about market needs, make adjustments to the product vision and prioritize where to invest in […]
May 26, 2022
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May 26, 2022
Why focusing on the customer can help your company grow
Understanding the expectations and needs of consumers has always been a central theme in the customer experience. Currently, companies must focus on it if they want to continue growing. Through voice of the customer programs, growing businesses access customer feedback and use market research as the second and third most important source of information when […]
April 12, 2022
What Is Machine Learning, and How Can It Help With Content Marketing?
Machine learning is a type of artificial intelligence that gives computers the ability to learn without being explicitly programmed. It provides a set of algorithms and techniques for creating computer programs that can automatically improve their performance on specific tasks.Machine learning is playing a significant role in content marketing because it helps marketers understand what […]
April 12, 2022
The 7 Problems You Need to Solve Before Offshoring Software Development
Software development in the United States introduces significant challenges. There’s currently a shortage of software developers, meaning there’s no guarantee you’ll be able to find a team with the skills necessary to complete your project.You’re probably also struggling with the high (and rising) costs of onshore software development.Or there is the promise of low-code and […]
April 12, 2022
Move Fast Or Fail: Company Rules For Digitalization In 2022
The Covid-19 pandemic changed the reality for companies around the world. Many had to adapt and completely alter the way they operated. Some failed to do so—and paid the price. In a world where we couldn’t meet in person, we had to rely on our digital connections to do business.While some companies were crippled, others […]
April 12, 2022
Four easy steps to protect business growth from cyberattacks
Small and midsize businesses (SMBs) are finally coming to the realization that cyberattacks aren’t only aimed at large enterprises. They’re discovering that attacks can happen to them too—and frequently do. SMBs have fewer resources to dedicate to cybersecurity, often making them more vulnerable to attack and therefore more attractive to cybercriminals.Research bears this out. In […]
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February 15, 2021
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